Speaking, Toronto · September 25, 2026
Keynote, workshop or emcee: which does your event actually need?
By Dai Manuel · Updated October 5, 2026
Three formats, three different jobs. How to pick the right one for your conference or offsite.
Planners often book a keynote when the event really needs a workshop, or skip an emcee and wonder why the day felt disjointed.
Keynote
One idea, delivered well, to the whole room. Best for openings, closings and moments where you want everyone aligned.
Workshop
More time and real participation. Participants are encouraged to take part. Best when you want people to leave having practised something, not just heard it.
Emcee
Clear pacing, prepared transitions and a steady hand for the whole event. The room rarely feels the seams.
Combining them
A strong pattern is a morning keynote followed by an afternoon workshop for a smaller group. The idea lands, then gets put to work the same day.
Read the full guide on choosing a keynote speaker on the blog, or see Dai's formats on the speaking page.
Put it into practice
Choose the format by the job
- Choose a keynote for a shared idea across the room.
- Choose a workshop when participants need to practise.
- Choose an emcee for continuity across the whole event.
- Check how a combination fits the agenda and preparation scope.
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